Accelerating Growth Through Better Sales & Marketing Decisions
Open discussion on sales & marketing strategy, process and technology using mapping and CRM tools to build effectiveness for sustained growth.
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December 24, 2009
Let's All Head In The Right Direction For 2010
Have a great holiday and a Happy New Year!
Dec 24, 2009 8:24:17 AM
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Mastering Customer Intelligence Data is a Marketing Mandate
Data is great if you’re a marketer. More data is better. That is until you’re drowning in it. Are you drowning yet? A lot of us are. According to Andreas Weigend, the former chief scientist of Amazon.com, “In 2009, more data will be generated by individuals than in the entire history of mankind through 2008.”
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Heading in the Right Sales & Marketing Direction
Know Your Best Customers Why? Because if you don’t know your best customers, you don’t know enough! If you don’t know your best customers, you don’t know your best prospects and will be unable to effectively find and add more best customers! Like my last post depicts, you’re working with a blindfold on and won’t be able to hit the target.
Bob Sullivan
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